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Googling for non-profits

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Since its inception over ten years ago, Google has had a fairly active non-profit initiative.  Of course, with its huge profits, it has been a major contributor to many causes.

But Google has also leveraged its own web-services.  In fact, the firm recently launched a new site for non-profits.

On its face, it looks like a run-down of its free services, such as Gmail, Analytics, Docs and so on.

However, on a closer look, there are some interesting offerings:

  • YouTube:  You can have a channel on the non-profit section, which can help with fundraisings (there is free premium exposure).
  • Checkout:  This allows for processing donations (and there are no fees).
  • Google Grants:  Essentially, you can get free advertising from Google's popular Adwords platform.
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1 Comments

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I wonder what percentage of profits they put towards their non-profits.

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This page contains a single entry by Tom Taulli published on April 6, 2008 3:57 PM.

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From Wall Street to non-profits is the next entry in this blog.

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